Worldwide Groove Corporation

Worldwide Groove Corporation

Tuesday, June 2, 2009

How to Promote Yourself Part 9: iTunes & Links

iTUNES

You can read about how to get your music on iTunes in the sections about CDBaby and Tunecore. The reason I’m writing about it in the context of promoting yourself is to bring up the issue of actively promoting yourself on iTunes. One of the best ways to introduce your music to new listeners is to create iMixes on iTunes of playlists. A well constructed playlist of music that is similar to yours, and which includes one or two of your tracks can be a valuable tool. The trick is, you need to get your iMix voted on, so that it will show up on the pages of the other artists on that iMix. We are similar to artists like Goldfraap, Thievery Corporation, Zero 7, and Frou Frou. So if we were on an iMix with those artists, and it just so happened to be one of the “top rated” iMixes that they were on, then it would show up on their main iTunes page, or the page of the specific project the songs are from.


ITMS LINK MAKER

The url for this site is long and ugly, so just google the name and you’ll find it. This is the site that will generate the direct link to your music in iTunes, so that you can link directly to it from your various profiles for people to buy your music. Once you generate this url, you can convert it to something short and lovely at ...com or some other site like that which is great for texts and tweets.

[Hi all, Ellen here. I've decided to take a very long handout that I created for my college students and break it down into a series of blogs. This is a summary of what I know about promoting yourself and your music online. If you or someone you know is a self released artist who doesn't necessarily have a plan of action after the CDs are manufactured, subscribe to this blog and read the series. I'm breaking it down into bite sized portions. ]

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